Longines Watches And The French Open

A couple of weekends ago, I had the privilege of attending the 2012 French Open (aka Rolland Garros) in Paris, France. The French Open is arguably one of the top two or three professional tennis tournaments in the world (behind Wimbledon and alongside the US Open) and brings the game's top players to the heart of Paris for a yearly event which dates as far back as 1891. Compagnie des Montres Longines Francillon SA, better and more simply known as Longines Watches, have been the official timekeeper and partner of the French Open since 2007, and claims to have found a strong synergy between their brand and the world of tennis. When you consider Longines' products, their ambassadors, and their partnerships, it becomes very clear as to why the French Open is an ideal venue for what is the largest yearly event in Longines' social calendar as they dedicate a lot of their resources to embracing the sport of tennis.




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While watching the French Open I noticed all the French corporate sponsors from Longines,Perrier, Credit Agricole Bank, Addidas, etc.

I liked the national pride on display. Those clay courts look great to play on and view.

Longines if fine...but like the Monte Carlo Rolex Masters better.....